John Ward, Founder of Business Traction Center, works with businesses to help them find traction in their business. He teaches leaders tools and processes to help their organizations grow and succeed.
John came to Siskey Productions because he wanted to create a new website for his business and create video content to nurture leads and educate current clients. As a single proprietor, he didn’t have enough time to do everything- and why would you want to when you could have a partner like Siskey Productions? We were able to partner with him in creating a brand new website to act as a resource center and online brochure for future clients.
For the video content, we approached with two primary goals- to nurture leads and to build education. We worked to identify key topics that would make excellent video content- content that can be shared across targeted social media and email campaigns. We filmed testimonials of several clients explaining their experience and success with John.
With our partnership, John’s able to measure his marketing efforts and build an effective nurture campaign for his leads and current clients to close more deals and save valuable time.