Phil Aitken, founder of the Aitken Home Team, was one of Siskey Production’s first clients. Phil was a family friend who was returning to the residential real estate world. Despite his large list of contacts, he was frustrated by his inability to meet with all of them. After several weeks of missing out on potential leads and deals from his network, he decided he wanted to film a short video he could send to his database. He met with Siskey Productions to design, plan, and produce that video. This video was extremely successful, directly assisting in several closed deals.
After the success of the initial video, The Aitken Home Team engaged Siskey Productions in a monthly video that we shoot and edit for them. In addition to these videos, we’ve shot testimonials, team promotional content, as well as process driven content to assist the team in the buying and selling onboarding.
The Aitken Home Team started as a single person operation and now has grown to become one of the top 10 teams in the Jacksonville market. They lead the market in several metrics as well as devote time to training other real estate teams on how to use video as a pillar of their lead generation strategy.
The Aitken Home Team is a great example of how Siskey Productions can partner with a client to create an expansive library of content and collaborate to create internal and external content as well.